Scaling a Healthcare Brand’s Online Presence
Client: Multi-specialty Hospital
Industry: Healthcare
Objective: Increase patient appointments and brand trust
Challenges:
🔹 Strict advertising guidelines in the healthcare sector
🔹 High cost-per-click (CPC) on medical keywords
🔹 Need for a localized strategy to attract nearby patients
Strategy Implemented:
✅ Local SEO optimization for ‘near me’ searches
✅ Google My Business (GMB) management for patient reviews
✅ Content marketing with medical blogs & FAQs
✅ Targeted PPC ads for appointment booking
Results Achieved
0
%
Icrease in Organic Traffic
0
+
Appointment Bookings in 6 Months
0
x
ROI on PPC campaigns
By focusing on local SEO and targeted paid advertising, the hospital improved online visibility and attracted more patients.